Coordinator, Social Media & Marketing (ENTRY LEVEL)
This entry-level role focuses on driving ticket sales, merchandise revenue, and fan engagement through data-driven social media and digital marketing campaigns. The coordinator will create and optimize content across multiple platforms, collaborate with various teams to meet revenue goals, and analyze campaign performance to maximize ROI. The position requires a sales-driven mindset, strong communication skills, and flexibility to work during events and peak seasons.
About Careertakes
👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, PR, Advertising & Marketing.
Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.
What You’ll Do
Confidential Client is hiring an entry-level Coordinator, Social Media & Marketing to support digital campaigns that drive ticket sales, merchandise revenue, and fan engagement. This is a sales-focused digital marketing role that requires hands-on content creation, campaign execution, and data-driven optimization.
- Develop, schedule, and execute social and digital campaigns across Facebook, Instagram, X/Twitter, TikTok, LinkedIn, and similar platforms
- Create engaging graphics, short-form video, and copy that drive fan engagement and direct sales (tickets and merchandise)
- Manage and optimize paid digital advertising (social media ads, Google Ads) to maximize ROI and meet campaign targets
- Track, analyze, and report campaign performance using analytics tools; recommend optimizations based on data
- Work cross-functionally with Marketing, Ticketing, Retail, and Corporate Partnership teams to design revenue-focused digital promotions
- Assist with e-newsletters, website updates, and other digital communications to support lead generation for sales teams
- Capture and promote live gameday and event content to increase immediate and long-term sales opportunities
- Pitch creative concepts for digital series, social campaigns, and promotional activations
- Other duties as assigned
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field preferred
- ~1 year experience in digital marketing, social media, or sales (internships and agency/project work count)
- Strong knowledge of social platforms, paid-ad tools, and analytics platforms (e.g., Google Analytics, platform insights)
- Excellent written and verbal communication skills and strong attention to brand consistency
- Creative mindset with solid organizational skills and attention to detail
- Strong analytical skills and the ability to interpret performance metrics and translate them into actions
- Highly motivated, sales-driven, and goal-oriented
- Willingness to work flexible hours including evenings, weekends, and holidays during the season
Preferred Skills
- Experience running paid campaigns in Meta Ads Manager and Google Ads
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere/After Effects a plus)
- Familiarity with CRM systems (Salesforce or similar) and email marketing platforms
- Video editing or motion-graphics experience is a strong plus
Compensation & Location
- Location: El Paso, TX (on-site / in-market availability expected)
- Estimated base salary: $37,035 per year (estimated) — actual pay may vary based on experience and qualifications
Equal Opportunity & Hiring Transparency
Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind.
To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.
If you have questions about how your data is used, please contact us directly.
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