Product Marketing Specialist
The Product Marketing Specialist at Confidential Client supports the development and maintenance of product marketing materials and coordinates trade show and industry event activities. This entry-level role requires translating technical product information into clear, customer-facing content while collaborating closely with Product, Sales, and Engineering teams to drive effective marketing and sales enablement for advanced LiDAR technology solutions.
About Careertakes
👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, Engineering.
Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.
About the Role
Our confidential client is hiring an entry-level Product Marketing Specialist to support product marketing for technical, B2B engineering solutions. This hands-on role is ideal for an early-career marketer who enjoys working at the intersection of product, sales, engineering, and marketing. The role is onsite in Sunnyvale, CA.
Key Responsibilities
Product Marketing Materials
- Support creation and maintenance of product datasheets, brochures, solution briefs, slide decks, and other customer-facing collateral.
- Collect and validate product specs and feature details with Product and Engineering.
- Translate technical information into clear, customer-friendly messaging.
- Maintain consistency and accuracy across product marketing assets and a centralized content library.
- Update website content, sales enablement materials, and product presentations for new features and releases.
Trade Shows & Industry Events
- Coordinate trade show registration, sponsorships, exhibitor requirements, deadlines, and logistics.
- Assist with booth materials, product displays, demos, signage, and promotional items.
- Track shipping, schedules, and deliverables; maintain an annual events calendar.
- Support preparation of presentations, demos, and product materials for conferences and customer events.
Sales & Product Support
- Prepare and organize materials for customer meetings, demos, and partner discussions.
- Support Sales and Business Development with up-to-date product collateral and competitive insights.
- Assist with competitive and market research; gather customer use cases and feedback.
- Help enable cross-functional teams with product positioning and messaging.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, Engineering, Computer Science, or related field — or equivalent experience.
- 1–3 years’ experience in marketing, product marketing, technical marketing, or sales enablement; internships and project experience considered.
- Comfortable learning technical products and working with product specifications.
- Strong written and verbal communication skills; able to turn technical details into clear copy.
- Strong organizational skills and attention to detail, especially when managing event deadlines and documentation.
- Proficiency with PowerPoint and common productivity tools.
- Collaborative working style; able to coordinate with Product, Engineering, Sales, and other teams.
- Self-motivated and able to manage multiple small projects concurrently.
Preferred Qualifications
- Experience with B2B technology, hardware/software products, IoT, AI, sensors, or transportation/engineering solutions.
- Experience creating datasheets, brochures, or technical presentations.
- Prior support for trade shows, conferences, or industry events.
- Basic understanding of product positioning, use cases, and competitive analysis.
- Familiarity with Adobe Creative Suite, Canva, or similar design tools is a plus.
Compensation & Benefits
- Base salary range: $70,000 – $100,000 per year.
- Salary is one component of total compensation; additional benefits may include discretionary bonuses and potential equity opportunities. Exact benefits and eligibility details will be provided by our client.
Location & Work Type
- Worksite: Sunnyvale, CA (onsite).
- Employment type: Full-time.
- NOTE: This position is not eligible for employment-based immigration sponsorship.
What We’re Looking For
- An organized, curious, detail-oriented early-career marketer eager to learn technical products and grow into broader product marketing responsibilities (positioning, launches, competitive analysis, and go-to-market activities).
Equal Opportunity & Hiring Transparency
Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind. To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.
If you have questions about how your data is used, please contact us directly.
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