Paid Search Associate
The Paid Search Associate at Confidential Client is an entry-level role focused on learning and assisting in the management and optimization of paid search campaigns across platforms like Google Ads and Bing Ads. The position offers comprehensive training and hands-on experience in campaign strategy, performance analysis, and budget management, preparing the associate to grow into a full analyst role while supporting client ROI and campaign effectiveness.
About Careertakes
👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, PR, Advertising & Marketing.
Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.
Role overview
This entry-level Paid Search Associate role (Confidential Client) is designed for candidates eager to learn paid search (PPC) campaign management and performance analysis. You will receive structured, hands-on training (3–6 months) while supporting campaign setup, optimization, reporting, and budget tracking across platforms such as Google Ads and Bing Ads. This position is based in Baton Rouge, LA and reports into the client’s paid search team.
What You’ll Do
- Receive structured, hands-on training in paid search strategies, tools, and best practices (typical 3–6 month program)
- Assist in planning, launching, and optimizing paid search campaigns under senior guidance
- Monitor campaign performance (CTR, conversion rate, ROAS) and learn to identify trends and optimization opportunities
- Support budget tracking, conversion monitoring, and traffic-quality assessments
- Collaborate with account managers to align campaign tactics with client objectives
- Help prepare regular performance reports and communicate key findings clearly
- Participate in A/B tests and tactical experiments to learn impact measurement
- Stay current on industry trends, platform updates, and tool improvements
Required qualifications
- 0–1 year of hands-on or internship experience with paid search / PPC campaign management
- Familiarity with Google Ads and Bing Ads concepts and basic campaign mechanics
- Experience using analytics and ad tools (Google Analytics, Google Ads; SA360 familiarity is a plus)
- Understanding of budget management and data-driven ad spend basics
- Ability to interpret data sets and identify trends using standard KPIs
- Strong written and verbal communication skills
- Comfortable working both independently and collaboratively in a fast-paced environment
- Proficient with Microsoft Office or Google Workspace (Sheets, Docs, Slides, Gmail)
Preferred qualifications
- Agency experience (helpful but not required)
- Experience in automotive, legal, or medical verticals (helpful)
- Bachelor’s degree in Marketing, Business, Data Analytics, ISDS, or equivalent experience
- Google Certifications (Google Analytics, Google Ads) are a plus
Compensation & Additional info
- Estimated salary (source): $33,656 per year — provided as an estimate and not a guarantee
- Employment type: Full-time
- Location: Baton Rouge, LA (on-site / client site as required)
- This posting is provided by Careertakes on behalf of a Confidential Client in the PR, Advertising & Marketing industry.
Equal Opportunity & Hiring Transparency
Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind. To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.
If you have questions about how your data is used, please contact us directly.
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