Media Strategy & Planning Specialist - Confidential Client
The Media Strategy & Planning Specialist supports the planning, activation, and financial management of paid media campaigns for the Confidential Client brand. This role coordinates creative asset delivery, maintains budget and planning documentation, tracks campaign progress, and collaborates with internal teams and agencies to ensure accurate and timely campaign execution. The position requires strong organizational skills, attention to detail, and the ability to manage multiple assignments within a fast-paced marketing environment.
About Careertakes
👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, PR, Advertising & Marketing.
Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.
Overview
Confidential Client is seeking an organized, detail-oriented Media Strategy & Planning Specialist to support paid-media planning, campaign activation, creative trafficking, and financial tracking for a national brand. This is an entry-level to early-career role ideal for candidates with 0–2 years’ experience or internships in media planning, advertising operations, or campaign trafficking.
What You’ll Do
You will support the Media Strategy & Planning team by maintaining planning and budget documentation, coordinating creative asset delivery, validating campaign inputs, and helping ensure campaigns launch on time and on budget.
- Maintain media planning flowcharts, budget trackers, and supporting documentation in partnership with the Associate Manager.
- Coordinate creative asset intake, delivery, and trafficking across channels (linear TV, radio, OTT, online video, social, digital audio).
- Enter and validate campaign taxonomy, messaging, and creative metadata within grids, traffic sheets, and planning docs.
- Track campaign deliverables and deadlines across national, regional, and local activity; escalate risks or missing information.
- Gather media spend, campaign details, and inputs for recurring and ad-hoc reporting.
- Assist in identifying and resolving reporting, invoicing, and billing discrepancies; escalate to management as needed.
- Support recurring financial and planning deliverables including consolidated marketing calendar, cash-flow tracking, and accruals.
- Maintain process documentation, meeting notes, and action-item trackers.
- Contribute channel learnings and best practices to the broader Media Strategy & Planning team.
Cross‑Functional & Agency Collaboration
You will work across internal teams and agency partners to help execute campaigns accurately and on schedule.
- Coordinate with media agencies, biddable teams, finance, creative partners, and vendors to support campaign execution.
- Track invoice status and validate alignment with approved flowcharts and budgets.
- Confirm creative assets meet specifications and trafficking deadlines.
- Communicate project status, outstanding needs, and execution risks to the Associate Manager and partners.
- Attend agency and vendor meetings; document decisions and follow up on assigned actions.
Qualifications
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Minimum: 0–2 years relevant experience in marketing and/or media; internships or entry-level experience in paid media planning, campaign activation, creative trafficking, or ad operations preferred.
- Strong attention to detail and commitment to accuracy.
- Strong organizational and project coordination skills; ability to manage multiple assignments and meet deadlines.
- Clear written and verbal communication skills.
- Ability to collaborate effectively across teams, agencies, vendors, and external partners.
- Foundational quantitative skills and ability to interpret basic media, budget, and performance data.
- Working proficiency with Microsoft Excel and PowerPoint.
- Ability to learn media planning, trafficking, financial, and workflow-management systems.
- Curiosity, sound judgment, accountability, and a collaborative working style.
Location & Employment Details
- Location: Atlanta, GA, USA (Confidential Client Support Center)
- Employment type: Contract, Full time
- Estimated base pay: $71,041 per year (estimated)
- NOTE: Actual pay and benefits will be determined by the hiring organization and may vary.
Equal Opportunity & Hiring Transparency
Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind. To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.
If you have questions about how your data is used, please contact us directly.
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