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Marketing Data Analyst

Confidential ClientHospitality & Leisure
Entry LevelFull-timeFull Remote$80,000 - $89,000
Columbus, Ohio
19 Hours Ago

The Marketing Data Analyst at Confidential Client is responsible for collecting, cleaning, analyzing, and reporting business data to provide actionable insights for marketing and travel services. This fully remote, full-time role involves building dashboards, investigating data inconsistencies, and communicating findings clearly to both technical and non-technical stakeholders to support data-driven decision making.

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Description

About Careertakes

👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, Marketing & Advertising.

Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.


What You’ll Do

This role supports the marketing organization by turning data into actionable insights to improve campaign performance, customer acquisition, and reporting. Responsibilities include:

  • Analyze marketing campaign performance and customer data to identify trends, opportunities, and risks
  • Build, maintain, and automate dashboards and regular reports for marketing stakeholders
  • Translate business questions into measurable metrics and data models
  • Clean, merge, and validate datasets from multiple sources to ensure data integrity
  • Partner with marketing, product, and sales teams to scope analyses and present findings clearly
  • Support A/B testing and experiment analysis to inform optimization decisions
  • Recommend process improvements and data-driven strategies

What You’ll Need

We’re looking for an analytical, detail-oriented candidate who can take ownership of data workflows and communicate results to non-technical stakeholders.

  • Proven ability to analyze marketing data and produce clear reports
  • Strong spreadsheet skills (Excel or Google Sheets) and experience working with datasets
  • Familiarity with SQL for querying relational data
  • Experience creating dashboards and visualizations (e.g., Tableau, Looker, Power BI, or similar)
  • Comfortable explaining analytical results to marketing and business partners
  • Strong problem-solving skills and attention to data quality

Nice-to-Have (but not required)

  • Experience with web and marketing analytics (e.g., Google Analytics, Adobe Analytics)
  • Familiarity with marketing automation or ad platforms (e.g., Google Ads, Facebook Ads)
  • Basic knowledge of experiment/A-B testing methodology
  • Exposure to scripting for data processing (Python, R, or similar)

Role Details

  • Employment type: Full-time
  • Level: Associate
  • Location: Columbus, OH (local hiring or commutable)

Why Join

  • Work on measurable marketing problems and influence decisions with data
  • Collaborate with cross-functional teams in a growth-minded environment
  • Opportunities for skill growth in analytics, visualization, and marketing measurement

Equal Opportunity & Hiring Transparency

Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind. To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.

If you have questions about how your data is used, please contact us directly.

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