About Careertakes

👉 Important disclosure: Careertakes is a third-party recruiting platform supporting this hiring process. If selected, you will be employed directly by our client, PR, Advertising & Marketing.

Applicants for this role may also receive access to additional matched opportunities through the Careertakes platform.

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Who We’re Hiring

This is an entry-level, client-facing digital marketing role for a Confidential Client in the PR, Advertising & Marketing industry. The role is based in-office in Harrisburg, PA. Ideal candidates will have strong academics, excellent communication skills, and a keen interest in digital marketing. Prior marketing experience is a plus but not required — we hire for potential and provide training.

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Minimum Qualifications

• Bachelor’s degree (all majors welcome)
• GPA 3.4 or above (upcoming grads encouraged to apply)
• Prior work experience in any field (internship, part-time job, volunteer, etc.)
• Strong verbal and written communication skills
• Professional, dependable, self-motivated attitude

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Desired Skills & Technical Familiarity

• Customer service or client-facing experience
• Presentation, analytical and research skills
• Interest in digital marketing and using data to make decisions
• Nice-to-have technical skills (not required):
  • Excel / Google Workspace
  • Google Analytics
  • Basic HTML
  • Familiarity with AI productivity tools
• Copywriting for the web and digital marketing coursework or exposure (bonus)

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What You’ll Learn & Do (Day-to-Day)

Communicate with Clients (≈40%)

• Serve as the primary contact for a set of clients, offering recommendations and building trusted relationships
• Maintain high client retention through proactive service and clear communication

Plan & Execute Digital Marketing (≈35%)

• Develop and implement data-driven SEO and AI search visibility strategies
• Build and optimize PPC campaigns (e.g., Google Ads) to deliver measurable results
• Plan content strategy and prepare briefs/outlines for copywriters
• Support conversion rate optimization (CRO) initiatives and implement recommended best practices
• Perform light backend edits to client websites to implement content and fixes

Analyze Campaign Data (≈15%)

• Review campaign performance in Google Analytics and reporting tools; prepare monthly summaries
• Interpret analytics, demographic and market data to refine strategies

Research & Testing (≈10%)

• Conduct keyword and competitor research
• Run A/B and usability tests and recommend improvements

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Compensation & Employment Type

Employment Type: CONTRACTOR / PART_TIME / INTERNSHIP (as listed)
Compensation: $50,000 - $53,000 per year (may vary based on experience)

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Location & Schedule

• This position is based fully in-office at the client’s Harrisburg, PA campus.
• Flexible start window (example: 8–10 AM) to support work-life balance.

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Career Development & Benefits

• Comprehensive onboarding and ongoing on-the-job training to build hard skills
• Clear, merit-based growth path (examples: Digital Marketing Specialist → Analyst → Consultant)
• Regular manager check-ins and internal promotion opportunities
• Health, vision, dental plans and retirement benefits (employer match)
• PTO, parental supports, wellness programs, and workplace perks
• Technology and equipment provided

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Why Apply — The Right Candidate

We’re looking for curious, proactive learners who enjoy combining creative and analytical thinking. If you’re excited to launch a marketing career, enjoy client-facing work, and want structured development, this role is a strong early-career opportunity.

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Legal & Compliance Notes

• The Confidential Client is an equal opportunity employer and does not discriminate on any protected basis.
• Reasonable accommodations are available for applicants with disabilities; please disclose accommodation needs during the process.
• This posting follows applicable U.S. hiring and pay-transparency requirements for listings in Pennsylvania.

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Equal Opportunity & Hiring Transparency

Careertakes and our client are Equal Opportunity Employers committed to building a diverse and inclusive workforce. We prohibit discrimination or harassment of any kind. To support a fair and efficient hiring process, AI tools may be used to assist with application review or resume screening. These tools do not replace human decision-making. Final hiring decisions are made by people.

If you have questions about how your data is used, please contact us directly.